Having just been to ISPO last week, let me explain the biggest gold mine of ISPO and even if it’s just you and your camera why you should attend ISPO next year.
Firstly, what is ISPO? It’s a winter outdoor sports convention with all major brands from Snowboarding and skiing, hiking and ice climbing etc. Inluded in there is all moving parts from in the industry. It’s a place you can find new manufacturers, distributors, suppliers, the next seasons apparel but also grab a beer and have a party.
To us the ability to have new material suppliers with breathable hydro allergic fabrics, self heating membranes and water transporting blended textiles all at our grasp to pick and choose for our next production line was intensely epic. No more back and forth with samples or squishing my face up to a screen to see if the material is in fact what we had been searching for. I realise that appeals to us in the apparel production and perhaps a little unrelated for the rest of you. The conversations and shopping took it’s toll on us as well, and before long the ‘museum legs’ kicked in.
On the other side of the convention the big boys were hanging out. Brands like GoPro, Nitro, DJI, Lib Tech, Salomon, K2, Icebreaker etc etc were showcasing their next seasons’ wares. It was like window shopping on steroids, well more accurately, window shopping with a beer in your hand. Industry giants were holding networking and social events with beers and burgers being handed to all their partners, customers and those posing as if they were affiliated somehow.
Did I mention ISPO is HUGE? We had some idea of the size so devised a game plan before we entered. I would suggest you do the same. With so many attractions it is way to easy to get sidetracked. Our plan was attack and hyper focus on finding new materials, then look for merino manufacturers and alternative apparel suppliers all before energy levels got low and our attentions turned towards the bright light, action sports entertainment, beers and socialising.
We had pre arranged a few meetings with interesting material suppliers. For instance eLance, who create outstanding waterproof membranes, but we had not anticipated which was perhaps the biggest benefit of going to ISPO, NETWORING.
Amongst the beers and the shot ski we bumped into a familiar face hanging with the NZ brand Mons Royal. Catching up and spinning yarns in a simulated après ski party this is where the value bombs started falling and I realised this was not something we had even considered, however it made perfect sense.
Gathering amongst the newest in equipment and sports apparel were company founders, marketing and sales reps, athletes, photographers and industry Entrepreneurs, this is where connections were made and trade was done. We met production film crews shooting independent snowboard films in search of new sponsors. We found sales reps and company founders willing to share advice on certain situations and markets. There was general banter and insights into style trends 2 years ahead of time and then just down to earth talking rubbish and having a laugh.
So after making a bunch of new connections, note books full of design ideas and brands willing to sponsor our events, I realised a few key things.
Why you should be at ISPO 2017… other then eyes on the newest gear and having a blast, it’s connections and relationships! Being a photographer running a business, and the biggest value in building a business is making in-person connections.
See you at ISPO next year.
Carl van den Boom.
What can you say other then a rising talent set to search and destroy. Hailing from Sweden carrying an impressive portfolio Rickard is as good hitting 60ft kickers as he is taking pictures of them. We are super privileged to have Rickard join our shooter team and looking forwards to future fun times.
Keep reading below for our exclusive interview then fill your boots with Rickard’s work at ri...
FIND YOUR SIZE:
|Unisex Size Guide||XS||S||M||L||XL||XXL|
|Hand Girth||cm||18 - 20||20 - 21||21 - 22||22 - 23||23 - 25||25-28|
|inch||7.1 - 7.9||7.9 - 8.3||8.3 - 8.7||8.7 - 9.1||9.1 - 9.8||9.8-11.0|
|Hand Length||cm||16.0 - 17.5||17.5 - 18.5||18.0 - 19.0||19.0 - 20.0||20.5 - 22.0||22-24.0|
|inch||6.3 - 6.9||6.9 - 7.2||7.1 - 7.5||7.5 - 7.9||8.1 - 8.7||8.7-9.4|
|EU Size Equivalent||EU 7.5||EU 8||EU 8.5||EU 9||EU 10||EU 11|
|Unisex Glove Models: Markhof Pro 2.0 | Skadi Zipper Mitt | Ipsoot | Alta Over-Mitt | Merino Liner Touch | Primaloft/Merino Liner | Urbex | Powerstretch Pro Liners|
|Female Size Guide*||XS||S||M||L||XL|
|Hand Girth||cm||16.0 - 17.5||17.5 - 18.8||18.5 - 20.0||20.0 - 21.5||-|
|inch||6.3 - 6.9||6.9 - 7.4||7.2 - 7.9||7.9 - 8.5||-|
|Hand Length||cm||15.5 - 16.5||16.3 - 17.2||17.0 - 18.5||19.0 - 20.0||-|
|inch||6.1 - 6.5||6.4 - 6.8||6.7 - 7.3||7.5 - 7.9||-|
|EU Size Equivalent||EU 6||EU 7||EU 8||EU 9||-|
|*This size guide is specific only to W's Nordic Photography Glove|
Please note, our gloves are designed to fit snuggly to give you the best camera feel without compromising on warmth. If you prefer a looser fit, please consider to go a size up.
As we learn more and more about gloves we also learn that all hands are different. Some people have long skinny fingers and slim wrists, others have wide hands with short fingers.
Our gloves wont fit all even with the right measurements from the sizing chart – but we try!
For many, the best option will be to go up a size if your measurements are in between sizes.
If you are between sizes or if your hands do not fit into the measurements on our sizing chart, we recommend prioritizing the fit for the girth measurement. The girth is the most important measurement and if the girth size on the glove is too small, you won't be able to fit the glove.
If you’re considering pairing a liner glove with your photography gloves, we recommend choosing the same size liner as photography glove. We designed our liners to be thin and fit inside of our photography gloves so we recommend your normal size in liners. There are two exceptions to this:
Exception #1: If you are at the very end of the ratio size in the sizing chart, e.g. 1 mm from being a size Large, then we advise going up a glove size if you plan to often wear the liner with the gloves.
Exception #2: If your personal preference is to wear fairly loose gloves, then you should also go up a size when adding a liner. We don't recommend this as you will compromise dexterity with loose gloves and our priority is best possible camera feel. But you know best what you like!
House tip: Make sure to choose a liner size that is snug/tight on your hand for the best Fliptech performance when wearing liners and gloves together.